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Tag: competition

Goodbye Insightory.com – Opportunity for a management consultancy?

Insightory.com was soft launched two months after edocr.com through TechCrunch. As TechCrunch put it, they wanted to be the Wikipedia for Management Knowledge. I was drawn to Insightory.com as they offered a document publishing, distribution and interactivity platform, albeit focusing on a niche market. Their plan was to approve every publication before displaying on the site. Not the best approach unless you crowd source the approval process similar to wikipedia. See the email below this post in which Avneet Jolly explains the reasons for the pending shut-down. Instead of arguing about the rights and wrongs of their strategy, I am…