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Day: October 31, 2006

ebdex is a hippo!

Stephen Berry, an alum of Manchester Business School made the following request today. I have just released a book ‘Strategies of the Serengeti’ which examines the successful strategies used by the giraffe, zebra, crocodile etc (13 in all) and shows how the same strategies can be applied in modern business. On there is a assessment / questionnaire which takes about 2 minutes to fill in. It allows me to conclude (for example) that UK businesses are more like the zebra than US businesses, but the warthog is more successful in Europe than the cheetah etc (whatever the data shows).…