LinkedIn continues to be the place for doing business. Once upon a time, tech startups were not a well-known phenomenon. Only those building and funding tech startups spoke about them, and the rest of the world were betting on cashflow service businesses.
Today, every Tom and Dick is advising how to build tech companies, how to raise funding and how not to go about it. Most of the advice is coming from consultants, coaches, mentors and advisors who have never built or attempted to build a tech company. They study patterns and apply generic assumptions.
Secondly, most of these so-called experts write and share content with a plan, resulting in growing followers. After all, catering for tech startups is a business.
What I learnt from running tech startups over 21 years is that when it comes to building a tech company, it’s impossible to achieve success by simply following the textbook. Every day, we are faced with challenges. Every day, we are called to make decisions over and over. In every decision, there are three options:
- Correct decision
- Wrong decision
- Between correct and wrong.
Correct decisions are made from:
- Experience and intuition.
- Based on someone else’s suggestion – article, book or from one-to-one.
- Using a mixture of the above two.
If you are a first-time tech entrepreneur, I urge you not to follow advice blindly. Take the advice if you must, as the starting point. Then, research, speak to fellow tech founders, and understand the pros and cons before adopting them.
If you follow what I write, treat me the same. Do not treat me any differently, even though I talk the walk, and I have no content plan. What works for me might never work for you.
Good luck out there and be careful!
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