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Category: Analysis

Entrepreneurship – 7 business ventures in 10 years

Over the last 10 years, I have started 7 business ventures.  Some successful and others total failures. I learnt lessons from each one of them. I discovered weaknesses and strengths of my associates. At the same time, I discovered what I am good at as well as what I am bad at. All had something to do with technology, in some cases, trying to create new services. With 1 successful exit and 1 still running strongly, let me summarise them for you. 2004: ebdex – electronic document exchange (electronic invoicing) for connecting Accounts Payable (A/P) and Accounts Receivables (A/R) to…

Analysis of Salesforce.com’s growth – Key is marketing & sales spent

Whilst mapping out the strategy for Livestax, I spent few hours analysing the growth of Salesforce.com, the most inspiring tech company right now. The spreadsheet can be accessed here. As you can see from the graph, Salesforce.com has achieved phenomenal growth since its inception in 1999. Salesforce.com filed for IPO in 2004, and a decent summary can be found on David Cumming’s blog. Whilst there are many factors to Salesforce.com’s success, what stands out for me is nothing other than their marketing and sales spent. Salesforce.com has spent a staggering $1.5 billion in its first 10 years to generate over $1bn in…